CoinMarketCap has observed increased inflows into bitcoin spot ETFs. Since their launch in the United States in January 2024, they have attracted a record $35–36 billion. This result is hardly comparable to the performance of similar gold-based funds, according to the website.
At the beginning of 2025, the pace of inflows into BTC ETFs slowed. However, by May, market dynamics began to shift, reflecting renewed investor interest in the leading cryptocurrency. Demand for gold funds, on the contrary, weakened slightly after strong inflows during the first months of the year.
CoinMarketCap attributes this trend partly to bitcoin’s steeper price appreciation compared to gold. While both assets continue to set record after record, bitcoin’s rally has been more pronounced.
Morgan Stanley and Goldman Sachs have become the first banks to recommend spot bitcoin funds to their clients (albeit in limited cases). Meanwhile, other industry giants like JPMorgan, Bank of America and Wells Fargo remain hesitant to invest in BTC ETFs. Collectively, these banks manage approximately $60 trillion in assets.